Tasked to "refresh" the RG&A logo and suggest an updated color palette, I presented several options that were close to the existing mark, and a few ideas that were complete departures. In the end the client decided to stay closer to home.
Along with the rebrand, I redesigned and developed their website in Wordpress with new colors, photography, header video, and icons used throughout.
Unused marks at the bottom.
Old logo above, new below
Sample palette and Alternate lockups:
Unused designs that I also liked quite a bit:
